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Markham

Services Rendered:

Innovation is evident in any industry.

 

The Markham Initiative approached our firm with an extremely specific and innovative concept.

 

The goal was to create a gamified, online platform where customers can digitally try on and see clothing from the brand.  Visitors are able to create a personalised avatar that represents them online. This avatar was not only aesthetic but also functional, allowing users to dress the avatar in the clothing which Markham sold. Through an input of sizing, the user was able to see which clothing items are available in their sizing as well as the cost for a particular outfit or clothing item.

 

Our team of designers and web developers were able to create various character elements for users to customise the appearance of their avatar while also listing the relevant products from the Markham brand on the platform. The result is a fully-fledged studio where users can review their clothing preferences on a digital canvas of themselves.

 

On the inside, Markham is able to see what their user’s preferences are like and which clothing items they prefer.

 

Innovative ideas need strong execution to be effective.

Services Rendered:

Innovation is evident in any industry.

 

The Markham Initiative approached our firm with an extremely specific and innovative concept.

 

The goal was to create a gamified, online platform where customers can digitally try on and see clothing from the brand.  Visitors are able to create a personalised avatar that represents them online. This avatar was not only aesthetic but also functional, allowing users to dress the avatar in the clothing which Markham sold. Through an input of sizing, the user was able to see which clothing items are available in their sizing as well as the cost for a particular outfit or clothing item.

 

Our team of designers and web developers were able to create various character elements for users to customise the appearance of their avatar while also listing the relevant products from the Markham brand on the platform. The result is a fully-fledged studio where users can review their clothing preferences on a digital canvas of themselves.

 

On the inside, Markham is able to see what their user’s preferences are like and which clothing items they prefer.

 

Innovative ideas need strong execution to be effective.

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