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LEVEL UP Your Sustainability The Triple-Bottom Line outlines the sustainable practice that organisations strive for on a global scale.   Encompassing People, the Planet, and of course Profit, the point of sustainability is not centered entirely on the environment. Today we take an ethical look at how businesses should run to ensure longevity in your corporate lifespan. People Being focused on people means being invested in the stakeholders supporting your business.   In terms of
LEVEL UP Your Branding Branding encompasses the image your organisation aims to portray to the world.   Being unique, consistent, and up-to-date with branding conventions as well as the purpose behind your firm are crucial elements to maintaining a strong brand image. When an organisation puts effort into its brand, the outcomes are loyalty, attention, and transparency all within your customer base.   Let’s take a look at some of the ways you can LEVEL
LEVEL UP Your Social Media Social Media is one of the most complex and intricate forms of marketing communication to date.   With people constantly adapting to trends and looking for new methods of interaction online, it’s only safe to assume that changes to how marketers interact with Social Media are inevitable.   Let’s take a look at some of the key factors that remain consistent in the usage of Social Media as a marketing
3 Marketing trends to watch out for in 2023 With a new year comes the evolution of many things.   Suddenly gyms are filled with new people, and suddenly the approach to general marketing efforts similarly gets worked out into something new.   Today we take a look at what we (as marketing professionals and business owners) need to keep an eye out for.   Let’s see what’s on the horizon. Event Marketing is back
Three Tips to Prepare for 2023 With two more days until the conclusion of 2023, there is only one thing on the minds of businesspersons (other than the New Year’s Party coming up). “What are we going to do next year?” It may seem like it’s a bit late to start planning and preparing for an entire year, but plans constantly evolve and take new shapes as time passes. Let’s take a look at some