How Animation Impacts Storytelling We’ve seen it in the popular re-releases of live-action Disney movies. Sometimes, real life doesn’t have the same effect or charm that the animated original has. Although a topic of debate, there is truth to this belief that digs far deeper than the surface level. Today we take a look at the real impact that animation has on storytelling. Imagination Flying characters, talking animals, alien planets filled with colourful fauna, all… Read More »How Animation Impacts Storytelling
Working Remotely as a Manager “Even though there are 13,790kms between the directors, I feel closer than ever. Alignment is a continuous process and having weekly meetings keep us on track. It’s important to keep aligning our long-term goals on a regular basis.” – Alecia Du Toit (Creative Director for Modic) Distance between key role-players in an organisation should not be treated as a barrier. Although not physically present in the offices or even… Read More »Working Remotely as a Manager
The Metaverse: Snake Oil or a New Way of Thought? The question on the minds of most corporate entities seems to always pertain to the involvement of the Metaverse. “How do we apply this concept?” “When can we get started on this?” “What even is it?” If you’ve found yourself asking these questions on a continuous basis, you’ve come to the right place. Today we are going to discuss the business aspect of the Metaverse.… Read More »The Metaverse: Snake Oil or a New Way of Thought?
Artificial Intelligence in Art and Design Remember when FaceApp was used as the new school party trick at every gathering to show your unsuspecting victim what they would look like in the next decade or so? Would you be surprised to know that the same technology that made your cousin into your uncle is now on its way to making hundreds of thousands of dollars at art auctions? The time for belief is now because… Read More »Artificial Intelligence in Art and Design
Gamification: Reinventing the Marketing Funnel An article by Weplay Esports concludes that over 36% percent of the world’s population can be classified as a gamer. That means that one in three people across the globe has experienced the sensation of beating an extremely tough boss or leveling up their character to the max. The gratification of beating a difficult level or finding the solution to the puzzle is an extremely gratifying sensation that can be… Read More »Gamification: Reinventing the Marketing Funnel