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What we do.

social media content

Populate your social pages with highly targeted video content pieces.

promotional videos

Get the word out! Your brand, project, or product deserves the limelight.

training videos

Teach a concept or program in an automated and effective form with video.

event capture

Create the hype and the FOMO for the big day that encourages people to be at the next one.

live streaming

Reach out far more than what your physical location limits you to.

Commercials

Hit the Television or YouTube market with a massive commercial campaign.

Video is more than just a commercial. It’s a story about who you are.

Video is more than just a commercial. It’s a story about who you are.

How we work.

01

Creative brief

01

Creative brief


A briefing session explaining how the video process works.

02

Concept

02

Concept


Creating a storyboard and narrative for the project.

03

Production

03

Production


Organising talent, location, logistics, and shooting.

04

Post-production

04

Post-production


Compiling, sorting, and editing the footage.

05

Revisions

05

Revisions


Making changes to the video where need be.

06

Export

06

Export


Sending of the finished product.

Some of our work.

Kragdag Event Coverage

View video

SPAR – Vitality Netball World Cup

Valemount Commercial

View project

The Captain's Beard Promo Video

View project

Jaguar Promo Video

View project

AcuDeo School Promo Video

2moro2nite TV Commercial

ATAF Profile Video

iMED Introduction Video

Ducati Social Media Content

A play button is the most compelling call to action on the web.

A play button is the most compelling call to action on the web.

Video FAQ's.

What is Modic’s video process?

1. Pre-production:

 

  • Concept Development: This is where the initial idea for the video is conceived. It involves brainstorming, research, and determining the video’s purpose, target audience, and key message.
  • Scriptwriting: The script is written, outlining the dialogue, narration, and actions that will take place in the video.
  • Storyboarding: Visual representations of the scenes are created to plan the visual flow and composition of the video.
  • Planning and Logistics: Tasks such as scheduling, budgeting, location scouting, and securing necessary permits or talent are handled in this stage.

 

2. Production:

 

  • Filming: The video is shot according to the script and storyboard. This involves setting up cameras, lighting, and audio equipment, and capturing the necessary footage.
  • Directing: The director guides the actors and crew, ensuring that the vision of the video is realized during the filming process.
  • Recording Audio: Dialogue, narration, sound effects, and music are recorded using microphones and audio recording equipment.

 

3. Post-production:

 

  • Video Editing: The recorded footage is compiled and edited using video editing software. This includes trimming and rearranging clips, adding transitions, and adjusting the pacing and timing.
  • Visual Effects/Graphics: If needed, visual effects or graphics can be added to enhance the video, such as text overlays, animations, or special effects.
  • Color Correction/Grading: The colors and tones of the footage are adjusted to achieve a consistent and desired look.
  • Sound Design: The audio is mixed, including adding background music, sound effects, and ensuring proper audio levels.
  • Exporting and Delivery: The final edited video is exported into the desired format and resolution, ready for distribution or sharing.
What are some common types of video?

In today’s life, various types of videos are used for different purposes and across different platforms. Some common types of videos include:

 

  • Entertainment Videos: These videos are created for entertainment purposes and include genres like movies, TV shows, web series, comedy sketches, music videos, and viral videos.
  • Educational Videos: Educational videos are designed to impart knowledge and information on a specific subject or skill. They can be found in the form of online tutorials, instructional videos, e-learning courses, TED talks, and educational documentaries.
  • Marketing and Advertising Videos: These videos are created to promote products, services, brands, or events. They can be in the form of commercials, promotional videos, product demonstrations, testimonial videos, explainer videos, or social media ads.
  • Training and Instructional Videos: Training videos are used to provide instructions, demonstrations, or step-by-step guidance on how to perform a task or use a product. They are often used in corporate settings, for employee training, or in industries like healthcare, manufacturing, and customer service.
  • Live Streaming Videos: Live streaming has become increasingly popular, allowing real-time broadcasting of events, conferences, sports matches, gaming sessions, and live performances through platforms like YouTube Live, Facebook Live, and Twitch.
  • Social Media Videos: Social media platforms have given rise to various types of videos, including short-form content like TikTok videos, Instagram Stories, Snapchat Snaps, and Vine-like looping videos. These videos are often informal, creative, and engage with a wide audience.
  • Video Interviews and Vlogs: Video interviews are conducted to capture conversations, discussions, or interviews with individuals or experts. Vlogs (video blogs) are personal video diaries or commentary-style videos shared by individuals on topics of their interest.
  • Documentary Films: Documentary films provide a factual account of real-life events, issues, or people. They aim to inform, educate, or raise awareness about a specific subject and often offer an in-depth exploration of a particular topic.

Ready to work with us?