Business

The Actual Benefits of Networking Playing the Long Game in the business world can be stressful. Any person with an investment portfolio knows that the long term means a maximum Return on Investment. Networking is a marketing form of relationship investment. Creating relationships is a key facet of marketing. Let’s take a look at the ins and outs of networking. What Networking is and isn’t. Networking is relationship building. Plain and simple. Networking is not… Read More »The Actual Benefits of Networking

The Conventional vs. The Digital Sales Funnel Marketing efforts have evolved exponentially with the invention of the internet. With a set of unbelievable tools and resources available to consumers (literally in the palm of their hands), it’s no doubt that the way in which marketing and sales were initially done, is not as relevant as it used to be. This is especially true in the sales funnel. The regular/conventional sales funnel saw rapid evolution into… Read More »The Conventional vs. The Digital Sales Funnel

Summing up our Red Bull Experience A week after our trip to and from Cape Town there is nothing left for our team to do but reminisce. With Red Bull giving us a substantial opportunity to have fun as a company, we took the bull by the horns (pun intended). Today’s article is for those of you at home to read about our journey to the Bo-Kaap and what it took. Let’s dive straight in.… Read More »Summing up our Red Bull Experience